For vendors to the Communications Industry

What CSPs are spending, and where, and why?
This is the frantic chase among OSS, BSS, system integrators and hardware vendors which serve Communications.

You already know to justify the ROI of your product, or you would not have survived this long. What's left for you to do?

Conditions may have forced you to skimp on marketing, promotion, PR, and branding. You can't afford to bring someone on board, nor can you pay agency fees for full-time publicity support. What's the solution?

I may be able to help you:

- raise your visibility in the industry and increase customer awareness

- reposition your offering in terms of a broader customer business concern, raising its perceived value

- manage project-, launch-, or campaign-specific activities, augmenting your team for a defined period

- support your ongoing and planning needs in promotion and press and analyst relations, at a reduced cost compared to hiring an agency; or oversee your agency's work for you, freeing you up for other pressing needs

Contact me to discuss your business challenges. If we determine that you would benefit from my services, I will develop a proposal specifically suited to your needs, constraints and deadlines.