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Services Offered

- Business Needs Assessment
- Market Research
- Product and Market Planning
- Analyst and Press Relations
- Campaign Planning and Management
- Business Development and Partner Relations
- Business Process Analysis, Review and Redesign
- Customized Industry Briefings

Focus - Eric Chen Consulting has two main areas of concentration:

Positioning technology vendors, and their products, in terms relevant to customers' business process needs. We have particular expertise on the business needs of Communications Service Providers. Clients who can benefit from these services include OSS and BSS vendors and vendors of other products (e.g. CRM, ERP, EAI, IT services) seeking to penetrate the communications industry. Services can focus on marketing, promotion, and awareness (PR/AR).

Defining, managing and delivering new communications services and offers to the market, and identifying customer-relevant value themes. Clients who can benefit from these services include communications services providers. Services can focus on project- or campaign-specific research, logistics, or execution.